Blog

Notes on websites, SEO and growth that actually moves the needle.

Ideas from real client work, delivered without the noise.

22 October 2026

Why your website isn't turning visitors into customers (and the system that fixes it)

Traffic isn't your problem — conversion is. The five leaks draining sales from most business websites, and the simple system that fixes them in order.

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2 February 2026

A simple SEO checklist for growing businesses

The handful of SEO basics I check first for any business — in any market — before touching anything advanced.

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15 January 2026

What I learned building an e-commerce store from zero

Notes from building WearZana.com end to end — design, cart, checkout, and the small decisions that affect real sales.

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